Jamala became the first Ukrainian ambassador of Spotify's EQUAL project
The EQUAL project on Spotify is created to promote equality of women in the global industry and consists of a set of EQUAL music selections and sister programs. It is broadcast in 187 countries of the world, in particular in Ukraine. Spotify chose Jamala as the first Ukrainian ambassador for the global playlist and the first in its history — EQUAL Ukraine for International Women's Day. The track of the Ukrainian singer Take Me To A Place from the mini-album "Call" opens two music selections at once. In addition, the performer took part in the creation of playlists, providing recommendations on the strongest female artists of the Ukrainian scene. The March music selections of EQUAL Global and EQUAL Ukraine, which unite the most powerful female voices in music, are already available for Spotify users.