What to do while in Ukraine

  Google continues to increase its efforts in the field of digital accessibility. According to their latest news , they have announced a series of updates that will help make the digital world more accessible to everyone, including those with disabilities. These updates have unexpected benefits for SEO and marketing, which we'll discuss today. Artificial intelligence makes the visual world more accessible "Lookout" by Google is an application developed using artificial intelligence that helps blind and visually impaired people with everyday tasks. One of the app's new features, Image Q&A, allows users to get descriptions of images, regardless of captions or alt text. For marketers and SEOs, this highlights the importance of quality captions and alt text for images - not only does it make content more accessible, but it also helps search engines better understand what's in the image, which can boost your search engine rankings. Available locations on Google Ma...

  Your personal brand is you. What not to buy and not to find in Google. Values, subject matter expertise, and individuality come together to shape your personal brand on social media, on the street, on the go, and wherever you are. Business leaders, experts, business owners, and bloggers often seek to develop their personal brand in social networks. Your brand really gives you an edge over your competitors and increases loyalty. Now customers want to know who they are buying from. A new stage has been added to the purchase path — trust. A doctor, realtor, and pizzaiolo can now build a personal brand. But at the start it often looks complicated and confusing. Keep the advice of Marketing Office Marketing Director Alina Kashapova and let your path in social networks become easier: 1. Create a personal brand with a sincere desire Declare your expertise to the universe, because no one will do it for you. A personal brand from scratch starts with 100% commitment and open...